Social Signals links users to a website whether it is through Facebook Likes, Twitter Tweets, Google Plus Ones and several other social networks that enable users to mention your website.
Why should you share your website with social media users?
Here we are now in 2016. Social signals have made a huge impact this year on ranking website. As Google and other search engines move further away from backlinks, they are emphasizing more and more weight towards the social media shares which in turn is representing user experiences. However! when you do generate these social shares, they do generate links as well, some are follow and some nofollow. Hence these social share backlinks are coming from real active people rather than just one source. AND! This is is exactly what search engines look for.
Now, this is where things start to get a bit interesting.
When we turn our eye towards social signals across several key platforms, an area logical for Google to be tuning into as they have mentioned earlier that sharing is an obvious validation of quality. Later, this statement by Google was qualified with news that the search company has stricken a deal with Twitter to present tweets in real time search. Earlier in 2015, Facebook and Google Plus One metrics appeared to be in the lead at domain level. And at this time as well, there has been very little movement with Twitter. But this is all changing as we start to see an integration with tweets as we now GET INTO 2016.
Through our research and statistic studies over the past few years with social media shares, we are self assured this is where ranking in search engines is finally going to take its hold over the years to come. But please be aware that when buying social signals, you can get hit with a bad buy and it can do more damage than good. This is where we come into play, when you buy social signals from us, rest assured, you are getting the quality you pay for.
What does all of this mean?
Does any of this actually change anything? Well, that currently depends on your strategy you are using to rank. It is really very specifically clear, investment, procuring quality content for your website has become more important than ever as the incentive needed for Google shares, Facebook likes and shares, Twitter tweets as well as LinkedIn shares are notorious for getting you those higher results in the search engines. Why would anyone in their right mind want to share poor quality content? Google’s Panda crawls the web and looks for this and removes negative sites. So, just stuffing your site with content spun by a machine or text copied from another site does not cut it. Great content will improve the amount of time a user spends on your site. When you buy social signals from us, and you have that quality content, the shares we sell will be read and looked at by real people and the people who are friends or followers of the people sharing your content.
The Good News!
Of course to all of this, there is really good news, and that is that the search engine crawlers will be looking at each of your pages. If you are in a niche where social sharing almost never happens, don’t worry, you will be getting a head lead on your competition and getting you in the best possible position. An audience focused content strategy will help you achieve your goals. The reward for creating quality content and buying social signals from us will you get you to the top of your niche and bring you more traffic, more shares with each potential client.